Snagajob
Overview of impact
Snagajob’s priorities centered on making it easier for workers to find jobs, create a profile and apply, and for employers to reach those workers. Over my time there, I led part of Snagajob’s design team in improving each of these areas and helped release three major products.
Redesigned the job search experience
Led the complete redesign end to end, from research through release.
Designed and released career pages
Gave employers a dedicated presence to reach workers.
Set up team processes across product and design
Standardized design sprints, aligned product strategy with customer research and evolved critiques to support designer growth.
Created formal design system
Managed the process and rolled out updates across design, development and product for faster, more consistent delivery.
Career pages
Designed a self-service career site builder so customers could create and manage their own sites.
Problem
The largest competition to Snagajob job seeker traffic was company branded job pages.
Goals
- Create a self-service web page builder for companies to post their jobs and brand their website
- Replace the third-party vendor and the implementation team’s manual work, reducing cost for customers and Snagajob
- Let customers update their own sites in real time and increase retention by offering the CMS for free
Details
Snagajob wanted a self-service content management system (CMS) that let customers, small and enterprise, create and manage their own career sites. Snagajob relied on a third-party vendor to build career sites for mid-level and enterprise clients, and its implementation team created and modified sites for lower-tier customers. Customers could use the sites to promote their job postings and build brand awareness, either as standalone sites or incorporated into an existing website. Moving this work in-house was intended to remove the vendor cost for customers and Snagajob, free the implementation team, let customers make changes in real time and increase customer satisfaction. Offering the CMS as a free product was also intended to increase customer retention.
Research Synthesis
Career Page CMS
Website Redesign
Redesigned the Snagajob website on a responsive, modern code structure.
Problem
Snagajob had an outdated website with an old development architecture, hindering user experience and development time.
Goals
- Consolidate the desktop and mobile sites into one responsive site
- Update the code structure to the modern Angular Material framework
- Modernize the experience for job seekers and workers
Details
Apart from a recent re-skin, the site hadn’t been completely redesigned in several years. The code structure was becoming increasingly difficult to manage, and releases to production would periodically break midway through the process. The redesign took an iterative approach, with the first phase focused on the homepage, search results and job details pages, which made up the majority of site traffic.
New Homepage & Job Postings
Design System
Helped create a new design system and the roadmap to release it across teams.
Problem
Snagajob felt its design system was outdated as the company went through a rebrand.
Goals
- Update the site experience and overall tone and feel
- Create a new design system and a roadmap for moving off the old one
- Release it across teams in an iterative approach
Details
The updates to the design system coincided with a rebrand. I helped create the new design system, worked on a roadmap to move from the old design system, and worked with the product department on the timeframe and process to release it across teams in an iterative approach.
Postings Page with New Components
Homepage with New Components